Mackintosh Festival
Date Added: Thu 21 June 2007
Working with Glasgow based company Matthews Marketing, we supplied and installed Koncept 283+ modular display systems for a city-wide celebration of Glasgow’s most famous architect, designer and artist Charles Rennie Mackintosh.
Image by Alan Mcateer 
The Glasgow Mackintosh Festival featured over 120 events at 25 venues. Matthews Marketing were awarded the task of devising and implementing the marketing campaign for the festival and B&S were employed to create several bespoke systems for each of the Mackintosh attractions.
The cross-venue displays featured a map of the city and an introduction to each Mackintosh attraction with literature dispensers for venue promotional leaflets.
A touring exhibition was also created which travelled the country to take the Mackintosh message to a wider audience, helping to generate tourist visits to the city by providing a taster of the city’s Mackintosh heritage.
The Mackintosh festival received over 638,000 visits and generated over £5.6 million for the local economy.
Find out more about the Koncept 283+ display system
Find out more about Mathews Marketing at www.mmarketing.org.uk