Christmas window display
We recently delivered the John Lewis window displays for two of the world’s most luxurious brands. Known for their high fashion and luxury products, nothing Coco Chanel or Christian Dior has ever done can ever be described as ‘that’s nice’ and that definitely goes for their window displays.
By working with their design teams, we were able to personify their take of a festive season in not only the high fashion world, but in their worlds. For Christian Dior this resulted in a golden themed gift haven strewn across the windows and one of their most popular products as the main piece. In the cold surroundings, the display surely bought warmth and a little decadence to the British customers.
On the other hand Coco Chanel’s displays focused on a frosty yet vibrant collection. Each window alternated between displays of their different lines, with life size versions of some of their most popular products dreamily frosted over and bordered by two very large digital screens communicating their festive messaging. Windows were further brought to life with the use of neon backed letters again representing their brand and particular product lines, along with a cut-out ground snow formation delicately pushing gifts to the forefront.