Your Complete Print Kit for University Events

From open days to graduations, student fairs to freshers weeks, events are some of the highest-impact touchpoints in the university calendar. They're also some of the most demanding - fast-paced, highly visible, and loaded with expectation.

And while venues, catering and AV tech might get top billing, your print and signage play a critical role in shaping first impressions, directing footfall, and reinforcing your institutional brand.

Whether you're planning a flagship event or supporting colleagues across departments, here’s your essential print kit - and why each element matters.

What to include:

• Branded welcome boards
• Directional A-frames and pull-up banners
• Floor vinyls and temporary window graphics
• Room signage or zoning displays

Why it matters:

You never get a second chance at a first impression. Clear, friendly signage helps students, families, and guests feel confident from the moment they arrive. It reduces staff strain, avoids confusion, and creates a more professional, welcoming atmosphere.

What to include:

• Printed event guides
• QR-linked digital versions
• Maps with location-specific timings

Why it matters:

These anchor the day. A tactile, easy-to-follow printout reduces reliance on staff or Wi-Fi, and helps visitors move through their day with ease. Bonus: branded guides make great keepsakes and reinforce your brand tone long after the event.

What to include:

• Pre-printed or on-demand name badges
• Colour-coded for staff, attendees, exhibitors
• Branded lanyards or badge wallets

Why it matters:

Visibility builds connection. When people know who’s who, it makes conversations easier - especially in busy spaces. Name badges also support safeguarding, security, and crowd management.

What to include:

• Prospectuses, course leaflets, and take-home packs
• Flyers for clubs, societies, or student services
• Branded folders, postcards, or merchandise cards

Why it matters:

This is your chance to put lasting brand materials in the hands of potential students and parents. Printed pieces that feel high-quality signal care and credibility - and they often make it home to the kitchen table.

What to include:

• Stage branding, photo backdrops, or media walls
• Modular fabric displays for faculties or partners
• Feather flags or branded gazebos for outdoor use

Why it matters:

These create visual identity and photo opportunities. Whether it’s a backdrop for graduates or a statement piece for a sports day, large-format signage lifts production value and builds memorability.

What to include:

• Comment cards or rating slips
• QR cards linking to digital surveys
• Tear-off reply slips or pledge cards

Why it matters:

Events don’t stop at the door. Capturing feedback, interest, or next steps on paper - especially from parents or students hesitant to engage digitally on the day - can improve future planning and follow-up.

What to include:

• Printed safety procedures
• Emergency contact point signs
• Weather- or incident-specific overlays (pre-prepared)

Why it matters:

It’s not the fun part, but having print-ready contingency signage saves time, keeps people safe, and gives your team peace of mind.

The best university events are smooth, supportive, and visually memorable. Print and signage aren’t just decoration - they’re infrastructure. They help guests feel informed, supported, and proud to be part of your community.

Whether you're managing the event solo or supporting internal teams, a coordinated, pre-planned print kit can reduce stress, lift your brand, and deliver real-world results - all without blowing your budget.

We provide full-service support - from design and print to delivery and installation - tailored to FE/HE teams. Let’s make your next event your most seamless yet.